This is how we soccer: In the USA, soccer is experienced differently than in the rest of the world. So, we created new soccer clubs for all the uncelebrated fans—the ones who go beyond just watching from the couch, those who don’t necessarily love soccer but love everything around it—the ones who wear jerseys just for the style, cheer at their kids' games, celebrate everyday victories like pros and take commitment to a whole other level.
Directed by Georgia Hudson
AdAge Editor’s pick / Shots / LatinSpots
Film ↓
Clubs ↓
I use Soccer Celebration IRL S.C. This club is a tribute to those who know that life is like soccer and that every day-to-day victory deserves to be celebrated like a pro.
My dad thinks I only root for México S.C. the shapeshifters in plain sight. After years of living between goals and goles, finally, a team has emerged to proudly tell the world—and their dads—"I root for both."
I Watch The Game No Matter The TimeZone S.C. This club is a 90-minute declaration of freedom, letting bosses, partners, or anyone who needs to hear it know: soccer time can be anytime.
I Wear the Jersey just for Style S.C. This club is a 90-minute declaration of freedom, letting bosses, partners, or anyone who needs to hear it know: soccer time can be anytime.
Soccer Moms who Know More Than the Coach S.C. the exclusive club of moms who can change the game with just one call. The MVPs, mom valuable players, and the mother force behind every victory.
